Working through a local ad agency, Wilson Creative was asked to explore and rebrand Maricopa County Home & Garden Shows. The old look had been used for several years and was in need of modernization and a refresh. We started by rebuilding the logo to be simpler and easy to read (since most of their advertising must be quickly digested from roadside signage). These concepts were presented and ultimately, a derivative of these concepts were implemented. This refresh is still in action today.